The Brand
This arrange of designs all come together for my fictional mock-up Dub Step radio station called Dub KZMJ 89.9 FM. At the time this was one of the most challenging and time-consuming project I had to do for my graphic design class during the spring semester of 2022. Everything displayed is originally designed by me from the logo to the car wrap.
This was the most advertisement I've had to make for one single company, but I learned a lot during each stage. As you scroll through, you'll see the design process and a consistent theme. I included some of the original designs and a mock-up version.
Overall
I went with a minimalist look overall with bright colors for EDM music with bass bars design for more simplification I hope to design advertisements like this in the future to actual business or radio station. My biggest hurdles i faced while working on this project was not keeping consistency and branching out too much. My solution to this was to stick to three colors used in the original logo and keep a simply design throughout the advertisement.